From website design and conference branding to promotional video and event marketing, delivering a consistent digital experience that supports members and showcases SPDS's annual conference.

• Event materials
• Conference exhibition displays

The Society of Personnel and Development Scotland (SPDS) required a modern digital presence that reflected the organisation's professionalism while providing members with easy access to information, events and resources.

Working closely with the SPDS team, I designed and developed the main website alongside a dedicated conference website to support their flagship annual event. The project extended beyond web design to create a complete visual identity for the conference, including event branding, promotional artwork, concept visuals and marketing materials that maintained a consistent look and feel.

To help build anticipation for the event, I also produced an animated conference introduction video, providing a professional opening that reinforced the conference branding and created a strong first impression for delegates.

The result is a cohesive digital and creative package that strengthens the SPDS brand, improves the user experience for members and supports the successful promotion of one of Scotland's leading HR and people development events.